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What is OTT? Launch an OTT platfom
Explainers

What is OTT? How to Create, Launch and Monetize an OTT Platform

Netflix, Hulu, Disney+, Amazon Prime – four of the most popular OTT services have now become household names. Over the last decade, the media industry has been forced into a transition. With people demanding better, personalized content that’s easily accessible Read more…

By Setplex, 4 yearsAugust 10, 2021 ago
targeting audiences
Explainers

The Art of Audience Ownership

For the past eight years, the film and television industry has been undergoing a dramatic transformation in relationship with their audiences. A dynamic settled decades ago and controlled by the almighty media conglomerates that “captured” viewers with their usual “programming” Read more…

By Nelson Hulett, 4 yearsJune 29, 2021 ago
ott platform
Explainers

Choosing an OTT Platform Vendor

What you should know before choosing OTT Vendor The number of OTT platforms around the world is exploding, with everyone eager to serve content over the Internet to a public hungry for it. If you’re considering launching your own OTT, Read more…

By Setplex, 4 yearsJune 8, 2021 ago
video streaming platform
News

Setplex sales hat makes a mockery of debt-laden vendors in OTT/IPTV

Imagine starting a sales pitch not with the usual tactics of convincing a prospect why your products and services are better in performance or value over the competition, but on the notion of your company being more financially stable than Read more…

By Setplex, 5 yearsMay 10, 2021 ago
UI/UX
Explainers

How to Create Engagement for OTT Channels With Better UI/UX

How to Create Engagement for OTT Channels With Better UI/UX An over-the-top (OTT) video platform is a streaming video service provided through the Internet- some of the most popular of these are Netflix, Amazon Prime, Pluto TV, and Hulu. Models Read more…

By Marc Mulgrum, 5 yearsMay 6, 2021 ago
AVOD monetization
Explainers

AVOD Online Video Monetization Best Practices

Building a successful ad-supported video business requires operators to consider operational costs, such as ad serving, SSAI, commissions to supply side platforms (SSPs) and CDN costs. These are all equally important in terms of managing operational costs. Your advertising inventory Read more…

By Marc Mulgrum, 5 yearsMarch 31, 2021 ago
video streaming
Explainers

Video Streaming Platform and its Challenges

Today’s plethora of video streaming platforms made consumption of video streaming so pervasive, that we take it for granted. You may stop to think about what really happens under the hood the moment you hit play in your video player. Read more…

By Sergio Paparisos, 5 yearsMarch 1, 2021 ago
The What and Why of Personalization
Explainers

What do OTT users want? Video Personalization!

In the hit romantic comedy What Women Want, Nick Marshall, an ad executive played by Mel Gibson, acquires a unique ability to ‘hear’ what women are thinking, which he uses to make things work in his favor.  Dial forward 20 Read more…

By Sree Sivanandan, 5 yearsJanuary 25, 2021 ago
increase in streaming viewing hours by region
Explainers

The Next Phase of OTT: Content Personalization + Interactive Videos

The growth of OTT platforms has been unprecedented over the last few years, with content owners, telcos, platforms, broadcasters, and almost anyone who could raise funds from investors jumping into launch OTT platforms. While growth trends might vary across countries, Read more…

By Sree Sivanandan, 5 yearsOctober 22, 2020 ago
The challenges and benefits of replacing your legacy IPTV/OTT platform
Webinars

The Challenges and Benefits of Replacing Your Legacy IPTV/OTT Platform

Webinar: The Challenges and Benefits of Replacing Your Legacy IPTV/OTT Platform with a streaming industry expert Dan Rayburn and Setplex CEO and co-founder Lionel Dreshaj. Download Webinar: The Challenges and Benefits of Replacing Your Legacy IPTV/OTT Platform Lionel: My name Read more…

By Setplex, 5 yearsSeptember 21, 2020 ago
Explainers

IPTV/OTT Solution for Broadcasters and Satellite TV Providers: Offer Interactive Services to Viewers

Satellite coverage is often geographically limited and may not reach remote areas. Expanding coverage requires considerable investment, and even then, there are limitations on the number of channels and services that can be offered.  Let’s observe the challenges faced by Read more…

By Setplex, 5 yearsAugust 27, 2020 ago
Explainers

IPTV/OTT Solutions For Content Owners/Syndicators: Distribute and Monetize Your Video Content 

OTT content providers face significant challenges in delivering high-quality streams and protecting their content from piracy. Ensuring consistent streaming quality across various devices and networks requires robust infrastructure and advanced technologies, while implementing strong DRM and secure streaming protocols is Read more…

By Setplex, 5 yearsAugust 27, 2020 ago

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