The OTT (Over-the-Top) content delivery system refers to video content provided over high-speed internet. The streaming content is delivered “over the top” of a specially developed platform. OTT is not a free service – users either pay for it monthly (SVOD), watch free video content but with ads (AVOD), or pay a one-time fee to own the OTT content (TVOD).
For a better understanding of the OTT business model, Over the Top content market, how it works, the main principles of creating OTT platform business plan and others, learn more in the Setplex blog.
Operators and content providers are constantly seeking ways to enhance content delivery. To meet this increasing demand for personalized, scalable, and flexible content, there is a global shift from multicast to unicast distribution. For a successful transition, operators need to deploy CDNs (Content Delivery Networks) to efficiently distribute content to Read more…
Operators face a significant challenge: video piracy. The allure of free content undermines the revenue potential of legitimate platforms. According to DataProt, illegal downloading of copyrighted materials consumes 24% of global bandwidth, while the movie industry alone suffers annual global revenue losses between $40 and $97.1 billion due to digital Read more…
Operators serving diverse audiences usually face the challenges of accommodating variations in language, content consumption behavior, and preferences. Implementing a one-size-fits-all content strategy may not resonate with all viewers. What appeals to one group may not necessarily interest another. Another challenge operators face is tough competition from both local and Read more…
OTT monetization is a complex and critical aspect of the video streaming landscape. To maximize revenue and ensure sustainability, operators should navigate multiple factors when choosing their content capitalization scheme. One of the most significant dilemmas is whether to opt for a single revenue source or embrace a hybrid monetization Read more…
We are proud and excited to announce the launch of Nora 3.0, the latest iteration of our future-proofed OTT middleware. In the face of rapidly evolving consumer preferences and increasing competition, Nora 3.0 has been purpose-built to empower operators with unparalleled flexibility to manage, distribute and monetize their video service. Read more…
Setplex continues to grow globally. Supporting that growth, Setplex has appointed a new Vice President of Marketing & Business Development, Jack Scarr. Jack brings with him many years of experience crossing over diverse market sectors. His experience spans the whole buyer journey, from building brands and constructing diverse marketing teams, Read more…
If you’re a content provider looking for end-to-end IPTV/OTT solutions or white-label app creation, stop by our booth #5.A37 at the convention! On September 15-18, 2023, Setplex will join other innovators, digital pioneers, and content experts at IBC Show 2023 at the RAI Convention and Exhibition Center in Amsterdam, the Read more…
At Setplex, we’re so excited to have recently brought on Karl Tempest-Mitchell as our Senior Vice President of Business Development. Karl will kick things off at this year’s IBC show in Amsterdam where, among other things, Setplex will be demonstrating our latest generation user interface along with our enhanced recommendation Read more…
Picture this: Your streaming platform has been up and running for a couple of years, and things have been going well so far. Your audience has grown, and so has your content catalog. The future looks bright. But as time goes by, you notice a couple of minor things that Read more…
Earlier this month, Setplex attended the Asia Tech x Singapore conference, Asia’s flagship event for the digital economy. The conference hosted governments, global enterprises, and consumer communities, showcasing the latest technologies and discussing the role of technology in our shared digital future. Here are a few of the hottest topics Read more…
Founded nearly twenty years ago, Artmotion is the single largest internet provider in Kosovo, delivering both internet and cable TV service. Their advanced network allows subscribers to connect to the internet via fiber optic, coaxial and microwave transmissions anywhere in the country. In 2018, Artmotion needed to launch a new Read more…
Business goals related to the launch of an OTT channel may vary from company to company, but there are some things every OTT channel needs. With so many technology providers offering different services, it’s sometimes hard to define those features you shouldn’t have to live without. Here are the six Read more…