Operators face a significant challenge: video piracy. The allure of free content undermines the revenue potential of legitimate platforms. According to DataProt, illegal downloading of copyrighted materials consumes 24% of global bandwidth, while the movie industry alone suffers annual global revenue losses between $40 and $97.1 billion due to digital piracy.
Piracy levels vary across regions, with operators constantly battling illegal platforms that offer extensive libraries of linear channels and VOD content. These illegal streaming services account for over 80% of global online piracy and attract more than 230 billion views annually, leading to significant revenue loss and increased viewer churn for operators.
Implementing robust OTT security measures is imperative to prevent malicious actors from illicitly acquiring content, ensuring peace of mind for providers.
Setplex’s Solutions to Combat Piracy
At Setplex, we are committed to safeguarding our clients’ platforms from cyber threats. Our solutions are designed from the ground up to secure your video content and combat video piracy. Here’s how we can help:
DRM in the Setrix transcoder
#1 Digital Rights Management (DRM)
Video DRM solutions ensure digital content protection by encrypting video streams and enforcing access controls. This safeguards the intellectual property and revenue streams of operators, ensuring that only paying subscribers or authorized users can access protected content.
Furthermore, when obtaining content from third parties, operators must ensure it is well-protected. By doing this, they avoid the risk of copyright infringement lawsuits, penalties, or legal liabilities.
Setplex partners with multiple DRM providers, including PollyCon, EzDRM, Irdetto, and ExpressPlay, to ensure video streaming piracy prevention against leaks, thefts, and unauthorized access.
#2 Watermarking
Watermarking overlays your branding within video content, serving as a deterrent against piracy and unauthorized distribution. This proactive measure helps prevent the illegal sharing and redistribution of copyrighted material.
#3 Geoblocking
Geoblocking restricts access to content based on geographic location, ensuring that videos are only available to audiences in authorized regions. This helps avoid locations with high levels of piracy and protects content from unauthorized access.
Geo-blocking in the Nora Middleware
#4 Token-based Authentication
Token-based authentication adds another layer of OTT security by requiring users to provide a unique token along with their login credentials. This dynamic and often short-lived token reduces the risk of unauthorized access and credential sharing, as tokens are tied to specific user sessions.
#5 Screenshot Blocking
Automatically blocking screenshots helps operators combat video piracy and comply with licensing agreements more effectively. This measure prevents the unauthorized sharing of videos, reduces the risk of piracy, and ensures that content is viewed only through legitimate channels.
Contact Setplex to Enhance Your Security Measures
As operators ourselves, we intimately understand the critical importance of video content protection in the video delivery business. Our solutions are meticulously designed to counteract the ever-evolving threats of piracy. Each product has embedded functionality to secure your intellectual property from unauthorized access and protect your revenue.
Don’t let piracy compromise your OTT platform. Reach out to Setplex today to enhance your content security and protect your revenue. Let’s work together to create a more secure and profitable future for your OTT services.
