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Personalization

Personalization allows you to tailor a backend service such as IPTV/OTT middleware or customize the end-user applications according to your business needs. For example, you can tailor your design to make your brand recognizable or configure the platform to show personal recommendations to a user.

The What and Why of Personalization
OTT Business

What do OTT users want? Video Personalization!

Table of Contents Video Content Personalization The Netflix model of video personalization What gets captured? User privacy Prominent Input Variables User personas and behavior Video metadata Artwork: key art, trailers, posters & thumbnails In Conclusion In the hit romantic comedy What Women Want, Nick Marshall, an ad executive played by Read more…

By Sree Sivanandan, 1 year3 months ago
OTT Business

The Future Of (OTT) Over The Top Applications

What Does the Future Hold for OTT ? As many of you are probably aware, the world of media is changing. When many of us think back to our childhood we can collectively reminisce about the television shows that we watched and the good times spent with friends and family huddled Read more…

By Lana Moiseenko, 5 years9 months ago
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