Fully Customizable Interface. A UI (user interface) is the overall visual appeal of a video screen, whether it’s a mobile phone, tablet, SmartTV, or computer. A user interface (UI) is where humans and machines interact with one another. A customizable interface increases user loyalty, trust, and satisfaction. We make your ideas a reality. Our Nora backend software provides tools for a customizable user interface on TV, mobile, and computer apps. Adjust any of our frameworks to match your brand, or design a new app according to your specs.
Creating an OTT platform is not enough. It is essential to continue improving it to meet market demands and stand out from the competition. In this article, we share a few tips (and trends) you need to consider when optimizing and updating the OTT content strategy on your platform in Read more…
Table of Contents What you should know before choosing OTT Vendor Is the OTT company stable? What about price? UI/UX considerations for OTT Apps What are some of the key features of an OTT Platform? Start small and scale What you should know before choosing OTT Vendor The number of Read more…
Table of Contents How to Create Engagement for OTT Channels With Better UI/UX Content has always been King. But engagement is the Queen who rules 1. What Has Changed About Watching TV Multiple profiles and screens for a single account 2. Content Discovery and Navigation A Home Page to Promote Read more…
Table of Contents Video Content Personalization The Netflix model of video personalization What gets captured? User privacy Prominent Input Variables User personas and behavior Video metadata Artwork: key art, trailers, posters & thumbnails In Conclusion In the hit romantic comedy What Women Want, Nick Marshall, an ad executive played by Read more…