Video content monetization (OTT monetization) is an additional way to receive revenue for businesses in the broadcasting field. OTT video monetization takes many forms: AVOD (free videos with advertisements), SVOD (subscriptions like Netflix), and TVOD (such as pay-per-view sports). SVOD and AVOD OTT platforms are more widespread than TVOD. To learn more about video monetization business models and strategies, search the Setplex blog.
Setplex offers tools for different OTT video monetization solutions. Contact us, and we will tell you more!
The Zapflex integrated platform redefines how rights owners and service providers can launch and scale direct-to-consumer online video offerings. Amsterdam, Netherlands – September 12, 2025 Zapflex, the new online video platform from Setplex, has received the award for Best TV Middleware in the CSI Awards announced at a ceremony at Read more…
Integrated platform redefines how rights owners and service providers can launch and scale direct-to-consumer offerings: fast, flexible, and future-focused. New York, NY – September 2, 2025 In a market crowded with custom, complex, and costly online video solutions, Setplex announces Zapflex, a streamlined and scalable online video platform that empowers Read more…
If you’re still undecided about personalizing ads in live streams, FAST channels, or VOD, now is the time to take action. The Advertising Video on Demand (AVOD) market is booming, expected to grow from roughly $48.8 billion in 2024 to over $71.6 billion by 2030 with a ~6.6 % CAGR. The core value Read more…
What is OTT Advertising? OTT advertising is a form of digital video advertising delivered through internet-connected devices, bypassing traditional cable or satellite TV providers. Over-the-top advertising allows your brand to reach customers directly through streaming devices and services. It helps you target a unique audience or a specific market Read more…
High-quality shows and movies, or profound documentaries, require time, talent, and budget poured into them. Market-dominating production companies, like Netflix or Hulu, can afford to create high-quality video content because they get the return on investment from a massive subscriber base. A smaller, regional OTT provider can acquire streaming rights Read more…
“Technology alone doesn’t make or break an OTT rollout. People, process, and communication do.” The telecom industry has been in a constant state of transformation for years now—and I’ve seen this from both sides of the fence. From my early days as a monitoring engineer, to leading IT projects at Read more…
Absolutely—but only if you go beyond subtitles. Global Reach, Local Miss Free, ad-supported streaming (FAST/AVOD) is booming worldwide, but large chunks of the audience leave the moment a show or an ad feels like “it wasn’t made for me.” Recent surveys show that most viewers are happy to watch ads Read more…
Durante más de tres décadas, Andina Link ha sido un motor clave en el desarrollo del sector de televisión paga, ISPs y telecomunicaciones en América Latina. Es un punto de encuentro central para gobiernos, empresas y proveedores de servicios que buscan soluciones innovadoras para servicios de video, conectividad avanzada y Read more…
For over three decades, Andina Link has been a driving force behind the development of the Pay-TV, ISP, and telecom sectors in Latin America. It is a central hub for governments, businesses, and service providers seeking cutting-edge solutions for video services, advanced connectivity, and smart city developments across the region. Read more…
IBC 2024 saw the world’s leading media companies come together to showcase their cutting-edge technologies and innovations that are shaping the future of the media and entertainment industry. More than 45,000 visitors from 170 companies met in the RAI Amsterdam to connect, explore new opportunities, and address emerging trends. AI-Powered Read more…
New York, USA – September 13th, 2024 Setplex, a leading global provider of OTT solutions, is excited to announce the launch of its groundbreaking AI Ad-Detection Module, a new feature of its Setrix transcoder poised to revolutionize ad delivery in digital broadcasting. Unveiled today at IBC 2024, the AI-driven solution Read more…
To maximize revenue from video delivery, operators must carefully consider every user interaction, from browsing to purchasing. Relying solely on a subscription-based model or advertising is insufficient. To boost income, operators need to offer valuable services and streamline the purchasing process. Let’s examine the potential obstacles viewers might face when Read more…
Setplex is a pioneering online video delivery technology company supporting service and media providers worldwide with simple, powerful and scalable online video solutions.
Through its powerful portfolio of software products, Setplex enables service operators and media owners to offer comprehensive online video services with integrated content and subscriber management.