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SSAI

SSAI (Server-Side Ad Insertion) means inserting ads between pieces of long-form content (ex., movies). It is similar to TV broadcasting, as a video is interrupted with an ad, and, after it ends, the video continues. The process is also called ad stitching.

Server-Side Ad Insertion (SSAI) stitches video ads into the stream at run time, manipulating the video manifold, allowing us to dynamically insert ads on a per-user level based on IP address, device, and optimally based on content. Eliminate ad blockers and increase monetization with the ad stitched into the stream.

What is OTT? Launch an OTT platfom
CDN Solutions

What is OTT? How to Create, Launch and Monetize an OTT Platform in 2021

Table of Contents Netflix, Hulu, Disney+, Amazon Prime – four of the most popular OTT services have now become household names. Over the last decade, the media industry has been forced into a transition. With people demanding better, personalized content that’s easily accessible for lower charges, media houses realized the Read more…

By Greg Cox, 1 yearAugust 10, 2021 ago
SSAI ad for video
OTT Business

Server Side Ad Insertion (SSAI) and Monetization

Table of Contents There are two primary challenges that surround AVOD monetization. Deploying SSAI in a way that is scalable, robust, and flexible is a tall order. The other challenge is monetizing your inventory to maximize revenue. Part 1 (this article) of this SSAI 2-part series will be a primer Read more…

By Marc Mulgrum, 2 yearsAugust 21, 2020 ago

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