March 1, 2023, White Plains, NY – Setplex, a leading full-service IPTV/OTT solutions provider, today announced its market expansion into the Asia Pacific region with its attendance at Broadcast Asia in June, as well as adding industry veteran Johnny Cheung to head up its APAC sales efforts.
Cheung brings more than 30 years of experience to the Setplex team, having spent time at Cisco Systems, where he managed the $80M annual cable access business unit. Most recently, Cheung was Vice President of Sales and Business Development for global media technology provider Amino Communications, leading the OEM partner program to license the Amino STB device software.
"We’re thrilled to bring in a proven sales leader like Johnny to spearhead our expansion efforts into the Asia Pacific market, and we’re excited to use Broadcast Asia as the launchpad for our growth,” said Lionel Dreshaj, CEO of Setplex. “As the technology backbone for more than 150 streaming platforms around the globe, we have a proven product that will be a great fit for broadcasters looking for a reliable end-to-end solution."
In June 2023, Cheung will be attending the Broadcast Asia event, one of Asia's most popular industry events for the pro-audio, film, digital media, and broadcasting industries.
“Setplex has made a major investment to enhance its product to meet the sophisticated Asian market, and I’m looking forward to leading our sales efforts in that area,” said Cheung. “Their tenure in the space and strong reliability of the platform will help me advance Setplex’s business to the next level.”
Setplex is an IPTV/OTT solutions provider delivering best-in-class software, with the highest quality user experience, and excellence in service and support. Its end-to-end solutions allow for a powerful, scalable, and simple user experience that redefines the way that video is managed and consumed.
About Setplex
Setplex is a leading provider of flexible, end-to-end hardware and software solutions for OTT and IPTV offerings. The company enables broadcast, cable, satellite, and Internet TV operators with a wide range of offerings for the ingestion, delivery, and performance analytics of high-quality content. Its array of simple, powerful, scalable solutions has been installed by more than 150 platforms worldwide. For more information, visit https://www.setplex.com.